You are looking for convincing content and support for your communication?

Whether it is digital or analogue, B2B or B2C - the story behind a product, a service, a company decides upon success or failure. In line with our claim "We make your story - a success" we tell the stories of our clients. Exciting, focused and addressed to the target audience.

To make this happen, we accompany our clients along the entire way: In the beginning is strategic consulting, which determines the next steps. Then we move on to content creation, where we prepare your stories for various formats. Whether this is a press release, social media campaign, podcast or print ad depends on the goals defined beforehand. After the content distribution via the respective channels, an important step follows: the evaluation.

Because only when our clients are satisfied and achieve their goals, we will be satisfied.

Our expertise: Furnishing industry & Co.

Since its foundation, GOOS COMMUNICATION has had one focus: the majority of our clients are located within the furnishing industry. We know our way around the furniture, kitchen, architecture, interior design, but also food and technology sectors. With our industry-specific know-how, we are a perfect sparring partner for the specialised supplier company. In addition to tailored B2B communication, we also address the end customer.

We are, however, also active in other areas: Our employees have experience in sustainability, fashion, design and sport, among other things. We love challenges and are quick to learn the strings of new areas. We understand medium-sized businesses and are strong in making international companies known in the D/A/CH market.

Our clients

We have a good working relationship with GOOS COMMUNICATION. We can always count on their extensive know-how and reliable, goal-oriented support.

Daniel Griehl, Managing Director Sales and Marketing, Lechner (DE)

"Do good and talk about it" is the title of the almost 50 year old book by Georg-Volkmar Graf Zedtwitz-Arnim. In order to make this "title" a reality, you need good partners who know their craft. With GOOS COMMUNICATION we have found one of these good partners.

Elko Beeg, CEO, Sachsenküchen (DE)

If there is one word to describe GOOS COMMUNICATION: versatility. They are forward thinkers, perfectionists, strategists, analysts, verbal artists, customer understanders.

Sven-Michael Funck, CEO, Schock (DE)

For me they are the perfect sparring partner for the further development of our Möbelmeile trade fair guide and our communication. A very pleasant, enriching and beautiful cooperation. Great people.

Michael Laukötter, CEO, Möbelmeile (DE)

GOOS COMMUNICATION is characterised by reliability and commitment. Trust and the joy of joint success are the hallmarks of cooperation.

Andreas Marosch, Head of Marketing & Communications, GRASS (AT)

Loyalty, reliability and fair prices are the basis of our good, long-term cooperation. We know and trust each other - that gives a good feeling on both sides.

Frank Peter Koch, Head of Marketing, Hailo-Werk (DE)

With GOOS COMMUNICATION, we benefit from inspiring advice, creative copywriters and many exceptional concepts.

Marko Steinmeier, CEO, KüchenTreff (DE)

Medium-sized companies in the furniture industry often underestimate the importance of PR. GOOS COMMUNICATION is characterised by its ability to identify potential in this area.

Elmar Duffner, CEO, Vivonio Furniture GmbH (DE)

GOOS COMMUNICATION is characterised by good and competent advice, readable and comprehensible articles and a continuous dialogue with the key media of our industry.

Monze Rouwé, Walter Clausen (DE)

Over the years, the cooperation with GOOS COMMUNICATION has developed into a friendship that inspires us again and again in our joint projects. We appreciate both the professionalism and the contacts of the agency very much and feel that we are well looked after.

Christof Babinsky, CEO, ASB GlassFloor (DE)

Our team

Florian Goos


Florian, a native of East Westphalia, founded the communications agency in 2003. As managing director, he is responsible for the areas of new customer ­management, strategy and controlling.

+49 (40) 28 41 787-0

Yvonne Deters

Member of the executive board

Since 2011 Yvonne has been an integral part of GOOS COMMUNICATION. In her function as a member of the management team, she is responsible for the strategic direction and operational management of the agency.

+49 (40) 28 41 787-20

Birgit Ehrlich

Assistant to the management

Since 2015, Birgit has been working as a team assistant and assistant to the business management, taking care of the entire team. Her years of agency experience pay off in this respect.

Susanne Jung

Senior PR-Consultant & Key-Account-Manager

Back in 2012, the Hessian moved to beautiful Hamburg, where she has been working in brand communication ever since. Since March 2021, she has been advising the clients of GOOS COMMUNICATION and supporting them in word and deed.

Stefanie Krüger

Senior PR Consultant & Key Account Manager

After completing her traineeship at a PR agency in Hamburg, Stefanie remained loyal to Hamburg and the agency world. This was followed by positions in both small and large communications agencies in Hamburg. Since February 2021, she has been applying her broad consulting experience for clients of GOOS COMMUNICATION.

Rieke Matz

Senior Expert Media

Rieke is responsible for media planning at GOOS COMMUNICATION. As a communications expert, she has already gained almost 20 years of professional experience at various agencies in a wide range of positions. The media industry has always been her main focus - so that she is happy to advise you with her extensive know-how.

Julia Nikschick

Senior PR Consultant & Key Account Manager

After five years in the fields of health, household appliances and start-ups, Julia joined the GOOS COMMUNICATION team in January 2022. Structured, honest and creative, she is always happy to assist her clients as a (sparring) partner.

Martin Schaefer

Senior Expert Text

Since his law studies, Martin has been working as a journalist, PR consultant and author for more than 20 years. He joined the GOOS team in 2015 and has been responsible for the texts ever since.

Vivien Scharwat

Junior Key Account & Social Media Expert

After studying PR and Digital Media Management, Vivien came to beautiful Hamburg at the end of 2019. Since then she has been supporting her colleagues at GOOS COMMUNICATION in the areas of client consulting as well as social media communication.

Lea Stenzel

Junior PR Consultant & Key Account Manager

What fascinates Lea as a graduate of China studies and communication sciences about communication consulting? A wide range of skills are required and encouraged: Knowledge of human nature, an open mind set, creativity, organisational skills...and more!

Merle Koch

Junior PR Consultant & Key Account Manager

After her studies in German and English, Merle was keen to deepen her education in the field of communication. Since August 2021, the native of Schleswig-Holstein has been supporting the GOOS COMMUNICATION team as a trainee.