REHAU presents its new color trend collection
Passion for color 2023: a feast for the senses
For the third time, REHAU is inspiring furniture manufacturers, carpenters, architects and everyone involved in interior design with its color trend collection Passion. REHAU’s latest collection is a real feast for the senses: Six colors, from warm, earthy Curcuma Gold to fiery Chilli Red and a soft Vanilla tone, that appeal to all the senses and set the stage for creative design freedom. At interzum 2023, the experts from REHAU will show how interiors can be designed using the six color shades from Passion for color – combined with each other for effect or as strong colors on their own.
"Passion for color is a collection that tells stories", says Juliane Hoffmann, Specialist Marketing, Interior Solutions Division. "Stories that stimulate the imagination and convey emotion. We want to inspire our customers to create extraordinary projects. This year, the journey brings us to the world of spices. Our colors stimulate the senses, and not only can you see them but, with a little imagination and closed eyes, you can even smell and taste them."
Colors inspired by the world of spices
How could anyone who has visited a Jaipur spice market or a souk in Marrakech ever forget the colors and scents there? REHAU brings this sensory explosion to the inside of your home with Passion for color 2023. With colors – inspired by the world of spices – that turn your home into a feast for the senses. The collection consists of six different color shades. The spectrum ranges from harmonious Curcuma Gold to elegant Pepper Grey and summery Vanilla Cream. Each shade works on its own or can be combined with the other shades in the collection or different materials. The references to nature and the warmth the colors radiate fit perfectly into the current zeitgeist. "We notice how people long for places of retreat where they feel safe and secure", says Linda Maglione, Product Management Furniture Components at REHAU. "That's why we focus on natural, warm color tones that harmoniously blend into interior designs and which you will never tire of."
With the Passion for color 2023 collection, REHAU is once again demonstrating its claim for "Enabling Exceptional Design" by offering its customers impetus for their design ideas. "The interiors are, in effect, the stage on which the designer sets their projects – Passion for color is an initial inspiration for design. With our portfolio of well thought-out products and solutions, we provide our customers with the necessary materials and solutions to bring truly extraordinary designs into reality", says Juliane Hoffmann.
Composite design in interiors
At interzum, the colors of the collection will initially be available for the surface material RAUVISIO noir which particularly impresses with its classic matt finish and velvety soft feel. With its anti-fingerprint protection, the robust HPL surface is easy to clean and highly resistant to scratches. The low light reflection ensures that the color tones are shown at their best, even at a flat angle.
For the composite design, the colors of the Passion for color 2023 collection will enrich the RAUVISIO brilliant classic matt surfaces in the next step. This more budget-friendly RAUVISIO variant can be combined perfectly with RAUVISIO noir: RAUVISIO noir for horizontal surfaces that are most frequently used and RAUVISIO brilliant classic matt for vertical surfaces. This way, REHAU offers furniture makers and designers everything they need to design interiors from a single mould with surfaces, edge-bands and roller shutters that are coordinated in terms of color and material – all high quality and technically tested.
There are more details on the current Passion for color collection at: www.rehau.com/passionforcolor